Recently, I posted about how to value the implementation of social software. In my heart, I know that improving collaboration, cooperation and communication is "the right thing to do". (Look at the strapline on this blog.)
My personal blogocircle includes people like Euan Semple, Dennis Howlett, Tony Quinlan, Jackie Danicki, Adriana Lukas, Neville Hobson. They have helped enormously to shape my thinking. It's not an echo chamber because they are all ready to argue the toss with me and there have been tense moments with all of them as I've tried to get to grips with the meaning of, and opportunities for, social software behind the firewall.
Incidentally, I knew only one of that group two years ago. I am grateful to them all and for people I've not yet met like Rod Boothby, Andrew McAfee and many others in the community that has sprung up around the Office 2.0 conference. I can't wait now to meet them all next week.
Where's this going? It's going to one of the more controversial members of my blogocircle: JP Rangaswami.
Peter Cochrane recently described his own silicon.com conference keynote as "a Marmite presentation. People either loved it or hated it." Well, JP is like Marmite. He alternately stimulates and infuriates but, yesterday he did something rather wonderful: he addressed my cri de coeur regarding the value derived from organisational use of social software.
In an 1800-word blog post, he summoned up his thoughts on the subject, together with citations from his sources of inspiration. I'll tell you now, he provides no formula but he does touch on all of the possible sources of value measures. I suspect he had difficulty keeping the post down to 1800 words but, like the Jerry Bowles stuff I mentioned the other day, it's a great posting for anyone who is trying to articulate the value issue.
Thank you JP. Greatly appreciated.









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